Rural Prosperity Nebraska

 

RPN is focused on advancing rural communities by focusing on entrepreneurship, placemaking, regional food systems, leadership, engagement, and retainting and attracting people.

Active in all 93 counties and at ruralprosperityne.unl.edu

Rural Prosperity Nebraska

By Marilyn Schlake, Extension Educator, Department of Agricultural Economics/Nebraska Extension

Whether a business is impacted by weather-related disasters, road construction or sudden economic downturns, having a plan to mitigate the impacts can be crucial to the immediate and long-term survival of the business. Unforeseen circumstances, such as the COVID-19 pandemic may require owners to re-evaluate their business models, cut operating costs and seek outside financial supports – all to keep cash flowing and the business open.